A Facebook Founder Begins a Social Network Focused on Charities
Ángel Franco/The New York Times
Chris Hughes, founder of Jumo, says he wants his site, to be unveiled Tuesday, to do for charities “what Yelp did for restaurants.”
By JENNA WORTHAM
Published: November 30, 2010
Chris Hughes, one of the founders of Facebook and the chief digital organizer for Barack Obama’s presidential campaign, knows a thing or two about building online communities.
Now he is applying his expertise to a new venture called Jumo, which aims to connect people with nonprofits and charitable organizations.
The site, which is being unveiled on Tuesday, aims to “do what Yelp did for restaurants,” Mr. Hughes said, indexing charities “to help people find and evaluate them.”
Individual charities, projects like building a school in rural Africa and broad issues like gay rights will all have dedicated pages on Jumo.
Relevant news articles, Twitter posts and YouTube videos will be added to the pages, and users can add their own feedback and comments. Users can also find their Facebook friends and follow their adopted projects and issues on the site.
The idea is to take the principles that helped Mr. Hughes organize a network of volunteers into a successful political force and apply them to a much broader universe of causes and issues.